Note: The German version is the legally binding document. This English translation is provided for convenience only.
Privacy Policy
Data Protection Officer
Data Protection Information
for business partners, customers and parties interested in Hedin Group products and services
Purposes of Data Processing
We process your personal data for the following purposes:
- Establishment, execution and termination of a contract with you (e.g. orders, rental and purchase of vehicles and spare parts, agreement of test drives, provision of repair, maintenance, service and warranty services, etc.); this also includes processing inquiries transmitted to us by vehicle manufacturers, if you expressed your interest in a vehicle via their platforms.
- We receive personal data (e.g. name, address, purchase contract details) from car dealers as part of vehicle subsidy programs, when they report the sale of a vehicle. The data is processed for the purpose of verifying and administering potential subsidy payments.
- Implementation of customer loyalty and marketing measures (including participation in events)
- Legal and regulatory requirements
- for the assertion of any legal claims and for defense in legal disputes
- internal administration, controlling, accounting
- for the implementation of communication
- for the purpose of sending out our newsletter
Legal Basis
We process your personal data
- on the basis of your consent (Art. 6 (1) (a) GDPR)
- for the performance of a contract with you (Art. 6 (1) (b) GDPR)
- to fulfill legal obligations (Art. 6 para. 1 letter c GDPR), e.g. accounting and tax obligations
- to safeguard our legitimate interests (Art. 6 para. 1 letter f GDPR), to be able to advise you to enable communication and to administer subsidy payments and prevent fraud. You have the right to object to this data processing. There must be legitimate grounds for this arising from your particular situation.
Categories of Personal Data, Source of the Data
We process the following data about you:
- Title, surname and first name
- Contact details (e.g. address, e-mail address, telephone number, cell phone number, fax)
- Previous communication (e.g. e-mails, conversation notes)
- Vehicle data (e.g. license plate number, vehicle identification number (VIN))
- Contract and payment data (e.g. bank account details)
Recipients
We forward your data to the following parties where necessary:
- Service providers who support us in the execution of the contract (e.g. IT service providers, call centers, cloud service providers, shipping and collection companies, group companies, manufacturers)
- Service providers we use to send out newsletters
- for the processing of payment transactions (banks)
- to comply with legal requirements or assert legal interests (tax consultants, auditors, lawyers)
- to other companies within the Hedin Group to ensure customer service
We do not share your data with other recipients unless you consent to this or there is another suitable legal basis.
We use cloud service providers in the USA. The legal basis for the transfer to this third country is EU standard contractual clauses or an adequacy decision by the EU Commission in accordance with Art. 45 GDPR.
Storage Period
Personal data is stored for as long as it is required for the above-mentioned purposes and for as long as statutory retention periods require. As a rule, the retention period is 10 years due to accounting and tax requirements.
Your Rights as a Data Subject
As a data subject, you are entitled to the following rights, provided that the legal requirements are met:
- Right of access, Art. 15 GDPR
- Right to rectification, Art. 16 GDPR
- Right to erasure, Art. 17 GDPR
- Right to restriction of processing, Art. 18 GDPR
- Right to data portability, Art. 20 GDPR
- Right to object, Art. 21 GDPR
If the processing is based on your consent, you have the right to withdraw your consent to the processing of the data at any time with effect for the future. You also have the right to complain to the data protection supervisory authority about data processing.
Provision of the Data
You must provide us with the personal data that is necessary for us to perform the contract with you and that we are legally obliged to collect. If you do not provide this mandatory information, we may not be able to conclude a contract with you. The provision of data is necessary for both contractual and legal reasons. Voluntary information is marked accordingly on forms.
Controller and Data Protection Officer
Responsible for data processing is
For customers of Hedin Automotive Saarland GmbH
Hedin Automotive Saarland GmbH
Untertürkheimer Straße 1
66117 Saarbrücken
T: 0681/507-0
For customers of Hedin Automotive Südwest GmbH
Hedin Automotive Südwest GmbH
Altenwoogstraße 60-62
67655 Kaiserslautern
T: 0631/3426-0
For customers of Hedin Automotive Retail GmbH
Hedin Automotive Retail GmbH
August-Herrmann-Straße 2
67655 Kaiserslautern
T: 0631/41418-0
For customers of Hedin Automotive Sachsen GmbH
Hedin Automotive Sachsen GmbH
Ackerstraße 1
02977 Hoyerswerda
T: 03571/461-0
For customers of Hedin Automotive Logistik & Service GmbH
Hedin Automotive Logistik & Service GmbH
Untertürkheimer Straße 1
66117 Saarbrücken
For customers of Hedin Automotive eMobility GmbH
Hedin Automotive eMobility GmbH
August-Herrmann-Straße 11
67655 Kaiserslautern
T: 0631/3426-0
For customers of MABI Mobility GmbH
MABI Mobility GmbH
Merkurstraße 17
67663 Kaiserslautern
T: 0631/3526-0
For customers of KW Parts GmbH
KW Parts GmbH
Van-Heukelum-Straße 3
27568 Bremerhaven